Mixpanel

There’s nothing better than hearing straight from our customers how they’re using Mixpanel to impact their business. You'll be in store for plenty of that if you join us at MXP24, our North America Customer Forum in SF on May 22nd. Mark Bublitz, Director of Analytics at Crexi, will be there to share how different teams across Crexi use analysis from Mixpanel to steer innovation. Haven’t registered yet? You can request a complimentary ticket here: https://lnkd.in/eAKrkfH3 Space is limited, so reserve your spot now!

Building the right feature is typically only 20% of the effort in B2B product releases. Here's a rundown of all the prep work and the phased rollout approach our teams at Mixpanel use to launch new products and features.

We've added AI to the search tool in Mixpanel Docs 🧠 Now you can get instant answers to technical questions about Mixpanel, like: • What should be the first event I track? • How can I import Snowflake Data into Mixpanel? • What is a lookup table? Give it a try at docs.mixpanel.com and let us know what you think!

Comparing metrics just got way easier. You can now plot Insights, Funnels, and Retention metrics all in the same place. Compare retention rates of different actions, stack funnel and retention metrics in one table, or visualize funnel trends as a bar chart. No need to manually eyeball 8 side-by-side reports. Read more: https://lnkd.in/e9FKncYe

Tired of recreating a key funnel over and over again for new reports? You can now save a series of funnel steps or retention events to reuse in other reports. If you edit the definition (e.g. add a funnel step), the change also propagates across any existing reports. Waste less time manually recreating metrics and ensure others are using the same definitions of key behaviors. Read more: https://lnkd.in/edaHVDiw

Mixpanel engineering is in full spring cleaning mode 🌼🧼 In a new blog, our infrastructure team explains how it recently root-caused and fixed sources of high latency in our ingestion pipeline, ultimately increasing our ingestion throughput and reducing our data costs. Interested in working on unique problems like this? Our engineering team is hiring: https://mixpanel.com/jobs/ https://lnkd.in/eSfRUvW3

Meet Illirik Smirnov, a Senior Software Engineer living in Pittsburgh and this month's #employeespotlight! Illirik has been an integral part of the Mixpanel team for six years. When asked to reflect on his Mixpanel journey over the years, Illirik expressed his continued appreciation for the Mixpanel community that has played a significant role in his professional development. He initially joined Mixpanel to work with—and learn from—the engaged and talented people he met here. Despite Mixpanel's growth, the transition to remote work, and competitive challenges, Illirik emphasizes that the dedication, talent, and kindness modeled by his colleagues have remained constant pillars of the company culture.

Are you in the financial services industry? You’re going to want to hear how product analytics can help you stay atop the fintech wave 🌊 Join one of our demo webinars on April 23 or 25 to discover key metrics and reports for driving growth. We'll dive deep into the full user funnel, exploring crucial metrics and reports, including: 🔍 Acquisition: Pinpoint user origins with multi-touch attribution and ad spend analysis 🚀 Activation: Optimize your KYC funnel for enhanced user activation 💡 Engagement: Identify top-tier customers and analyze revenue distribution across user segments 🔄 Retention: Master user retention strategies and explore cross-selling and upselling opportunities Plus, we'll be available to answer all your live questions at the end of the session! Don't miss this chance to tailor insights to the needs of your banking, finance, or other money matters product or service. Register now to secure your spot: https://lnkd.in/dwV5ZgHx

Mixpanel product data is all the richer when you can combine it with complete business data from Google Cloud BigQuery. Our new Warehouse Connector lets you dive deeper, explore more, and make smarter product and marketing moves. Learn more now with our ebook: https://lnkd.in/eFbhDBEg

I was interviewed by Daniel Bean for Mixpanel about how AI advanced might impact "builders" in the future. It was a fun interview and it felt good to draw on my experiences over the last few years at Credo AI and the many conversations at The Ai Salon! Also good to reconnect with Triplebyte alumni :) https://lnkd.in/e5e-pMRC