Play Money!

Excited to launch our Startup Spotlight series!! Every week, we're sharing a founding team we partnered with to raise from everyday angels on Play Money. 🤝 We're kicking it off with Larissa Licha and Kendra (Kenny) Wilkins from Joyn, where they're building the productized source of truth for customer-facing teams. Check out why we partnered with them and what our angels had to say below. 👇

Love love love making magic like this happen.

I had drinks with a hardcore group of founders in Boulder last night. 2 gnarly impact-focused fintechs, a hardware company for food packaging, and 4 really meaty software/dev tool/api type companies. No consumer. No CPG. No men.

After the 3rd request in a week, it's clear it's time to do this again. 𝗡𝗼𝘁 𝘆𝗼𝘂𝗿 𝗗𝗮𝗱𝗱𝘆'𝘀 𝗔𝗻𝗴𝗲𝗹 𝟭𝟬𝟭 is baaack...... 🗓️ Friday, Feb 28th @ 12 pm PT / 3 pm ET. [link in comments] This is what no one else will tell you about angel investing -- and the perfect place to ask all the questions you're too embarrassed to ask anywhere else. Whether you are excited about your 1st check or 15th, I promise you will learn something new. Plus you'll get early access to our juicy new 💎 iOS app! As Kelley Arena likes to say: "If just 30% of all female accredited investors invested $10,000 this year, we could move $10 billion to female-founded businesses." And as I like to add: "First check calls game. Let's build our future and then moneyball out on the spoils!" 🤑 --------- PS: Hey The WIE Suite'ers, The Fourth Effect Fourthies, and Girl Math Capital .... if you missed my original session, feel free to join us Friday!

Join us on Thursday, February 20th, at 12pm ET for a #masterclass with Co-Founder of Play Money!, Cheryl Kellond, where she’ll discuss not your daddy's angel investing 101. Read more: https://lnkd.in/gPev3Qun

💎 Big congrats to Emma Bates and the Diem team! We’re so excited to have played a part in Diem’s Seed+ round, helping connect them with everyday angels who brought in capital, operator expertise, and their networks to the table. Fortune picked up the news and ran a feature on how Diem is redefining social search with a fresh perspective—check it out below. Here’s to backing more visionary founders and putting money into motion for the change you want to see in the world. 💪

My favorite tip from last night's call with Cheryl Kellond 💎 (founder of Play Money!) and Girl Math Capital? Back Your Besties. Writing angel checks for your friends goes beyond just "being nice". It's about strengthening relationships. It's about keeping money circulating in your community. It's about waking up and feeling excited to support someone/something you believe in. A micro check for $500-$1,000 can go a long way both for a company, and for your friendship. Cheryl shared a ton of tips when it comes to angel investing, told us about her own investments, how she does due diligence and even how she invested in tinned fish (which might turn out to be her most successful investment) 😱. Play Money is a platform that bridges the gap in angel investing by helping you build your dream startup portfolio with just about any budget. Make sure to check it out if you have thought about angel investing. --> https://letsplaymoney.com/ (PS: Cheryl's newsletters are incredible and filled with tips)

Last week I was stuck. I was looking for a side hustle to augment my startup income. The problem is, I am a generalist. I had no idea how to package my magic into something tangible. I needed something lightweight to work around my startup that was also fun & fulfilling. And just like that BANG! Milly Tamati from Generalist World 🌀 is in my feed with the best.idea.ever. A coaching/consulting model made for me. 𝗦𝗰𝗵𝗲𝗺𝗶𝗻𝗴 𝗦𝗲𝘀𝘀𝗶𝗼𝗻𝘀✨✨ 𝗨𝗻𝗹𝗶𝗺𝗶𝘁𝗲𝗱 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝘀𝗲𝘀𝘀𝗶𝗼𝗻𝘀, 𝗽𝗿𝗼𝗯𝗹𝗲𝗺-𝘀𝗼𝗹𝘃𝗶𝗻𝗴, 𝗮𝗻𝗱 𝗵𝘆𝗽𝗲-𝗴𝗶𝗿𝗹𝗶𝗻𝗴 𝗳𝗼𝗿 𝗮 𝘆𝗲𝗮𝗿. Yes, it's a bit of a crazy experiment, so I am limiting it to 5 slots at an intro rate to feel things out. If you know any founders, solopreneurs, or mid-career folks ready to make moves - send them my way. What do you think? I'd love a repost to get the word out. Link in comments ofc. --- Big 🙏 to Lindsey Lerner. This is her brainchild and I riffed off of her bigtime!! #startups #generalist #founders

I started 2024 with a single question... And ended it with something totally unexpected. My question: 𝘞𝘩𝘢𝘵 𝘸𝘰𝘶𝘭𝘥 𝘩𝘢𝘱𝘱𝘦𝘯 𝘪𝘧 𝘢𝘯𝘨𝘦𝘭 𝘪𝘯𝘷𝘦𝘴𝘵𝘪𝘯𝘨 𝘧𝘦𝘭𝘵 𝘮𝘰𝘳𝘦 𝘭𝘪𝘬𝘦 𝘴𝘰𝘤𝘪𝘢𝘭 𝘴𝘩𝘰𝘱𝘱𝘪𝘯𝘨? To get there we had to build a platform AND test it out with our own community. So I ended the year with something unexpected: A deep understanding of why running a syndicate sucks. 🤦🏽♀️ But along the way  • onboarded a hoard of new angels • we moved more capital than a typical first year fund manager • made "cat herding a syndicate" almost a thing of the past. 2025 is all about becoming the force multiplier for every tech-loving angel group, should-be syndicate lead, and future emerging fund manager. ____________ 👋🏽 Hi, I'm Cheryl from Play Money. We help everyday Angels build their dream startup portfolios without making investing a full time job.

We just locked in our first $500K SPV on Play Money!. I didn't see that coming 30 days ago. Not a bad way to head into 2025. (Also, my team just won the Heisman!)