It's Black Friday, which means the holiday season is officially underway.

This is an amazing time for your creator business. You can really ramp up your revenue with new sales and marketing strategies, and position yourself to get the sponsorships and deals you want in the new year.

This month's Creator Tips Newsletter is just a jam-packed checklist of everything you need to know to maximize your revenue with Beacons this holiday season.

Let's dive in.

From gift guides to holiday promotions, here's how to maximize your revenue this holiday season by setting up your Beacons pages, products, and emails to drive the most traffic and the most sales.

✅ Add your gift guide as a link block on your Link in Bio.

✅ To go one step further, you can set up the link to your guide as a smart link so your Beacons link automatically redirects to your gift guide.

✅ Create a lead magnet with your gift guide: offer to sends fans your free gift guide when they sign up for your email list. Here's how to do it:

1. Add an Email / SMS collection block on your Link in Bio.
   
2. Set up an automatic welcome email by clicking “Welcome Email” at the bottom of your Email / SMS block. Link your gift guide in your welcome email. For an in-depth, step-by-step guide on setting up an automatic welcome email, click here!

✅ Link your gift guide in an email broadcast to your subscribers (set up an email in your Beacons account here).

✅ Link your Amazon Storefront, LTK, and any other storefronts on your Link in Bio. Use new link styles that let you to showcase these links in creative ways, or draw attention to them with animations.

✅ Set up your own custom holiday merch with the Beacons and Spring integration (add a Spring integration block on your Link in Bio, and log into Spring to set up merch).

✅ Set up at least one digital product or appointment in your Beacons Store. (For ideas, check out inspiration from our community in your Beacons account!) These products can all be linked directly on your Beacons Link in Bio, and buyers can check out with one click. Or, check out this guide to get started.

✅ To go one step further, create a limited-edition product for the holidays that drives urgency (for example, a guide that will only be available until the end of the year, or a limited-edition digital print that you will only sell 100 copies of—you can limit inventory for any digital item in your Beacons Store).

✅ Drive sales by telling your followers you are going to increase prices in 2024. Post on your socials or send an email letting them know your rates for your products, appointments, consulting sessions, etc. will be increasing, but they can lock in the lower price by buying or booking now.

✅ Offer a holiday discount. You can create a discount on any Beacons Store item. Then, Beacons automatically creates an email that you can send to your fans to let them know about your discount. You can also post about your holiday discount on your socials.

✅ Use Beacons Email Marketing automation templates to quickly and easily set up sales reminders to your subscribers. That way, you can enjoy the holiday without working and make sales while you’re away!

✅ Go live on your socials to talk about your holiday products and direct fans to your Link in Bio to check out with one click.

✅ Make sure your Media Kit is set up and connected to your socials, so you can capture the engagement you get from your holiday activities and campaigns and use these stats to pitch yourself to brands in early 2024.

✅ Read our guide to getting better brand deals in 2024 and try out our AI Brand Outreach Tool to get new projects in your pipeline.

✅ Claim your own custom domain with Link in Bio Pro, which also allows you to hide Beacons branding on your page and build a stronger, more recognizable personal brand.

✅ Set up a membership to sell in your Beacons Store (launching next week! 🚀) which will set you up to get recurring membership revenue on a regular cadence into the new year.

Here's what's new this month in the Beacons Creator Community →

Apply to join here!

The legal side of content creation can feel like a foreign language. If you've ever felt lost and wished you could hear from someone who truly "gets" being a creator & knows what creators need to know about the law, this webinar is for you!

We'll cover brand deal agreements, trademarking, and more. All registrants will receive a free, exclusive digital download of Julian's Brand Deal Pointers guide!

Our guest speaker Julian Sarafian is a creator and lawyer for creators. His content focuses on mental health advocacy, politics, career advice, and law, and graduated from Harvard Law School in 2018.

Creators need a safe place to share information with other creators.

Meet: Canopy. It's an anonymous social app for creators to ask questions, gain industry insights, and spill the tea in a safe space. If you've ever wondered how to get verified on TikTok, or how to charge for usage rights, or which brands are great (and not so great) to work with - then Canopy is the place for you.

We believe that communities like Canopy are incredibly important to creators as they grow their journey. We're excited to offer this early opportunity to join the Canopy community and get the inside scoop from creators in the know!

Happy Thanksgiving and Happy Holiday Season from the Beacons team 🎉

We're grateful to have each and every one of you in our community pushing us to think bigger every day ❤️

Beacons

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