After acquiring over 8% of Buzzfeed, former presidential candidate Vivek Ramaswamy posted a lengthy post in which he suggested a pivot to AI, the creator economy!, and a new brand. While BF CEO Jonah Peretti has already pivoted to AI (it won’t help), and the creator economy suggestion would have been interesting ten years ago, I found his brand suggestion fascinating. Vivek believes BF should welcome all political voices, rather than merely the woke left, and embrace a “diversity of thought.” But while this phrasing works as a fun debate retort to regressive racial politics, it’s not how brand works. It also won’t save the company from the new media ad apocalypse. When you stand for everything — which BF already did at the time of Vivek’s purchase — you stand for nothing, and nobody subscribes, for money, to nothing. Welcome to the arena, Vivek. I look forward to destroying you.

A new report from Goldman Sachs’ chief economist Jan Hatzius predicts that US GDP could grow by an extra 1% if 60 million Americans are taking GLP-1 drugs such as Ozempic and Wegovy by 2028. The basis for his claim is an estimate that poor health outcomes are limiting the labor supply by 10% and burdening our healthcare system. In other words, given today’s GDP is just below 2%, making people skinny again could boost national growth by 50%. Or, put differently, there’s a case to be made that body positivity is an imminent threat to our economic well-being. The takeaway? We have a moral imperative to fat shame our country to greatness. (I'll start: put the seed oil slop down, anon. We’ve got a moon to colonize.)

Yesterday, Harvard declared it would no longer make “official statements about public matters that do not directly affect the university’s core function,” thus concluding the Claudine Gay chapter of its history. “If the university and its leaders become accustomed to issuing official statements about matters beyond the core function of the university,” says the letter, “they will inevitably come under intense pressure to do so from multiple, competing sides on nearly every imaginable issue of the day.” 1) No shit, and 2) did Bill Ackman, who also only discovered cancel culture yesterday, write this? Whatever. I’m glad Harvard took tech’s lead and went mission first, a previously forbidden strategy that now appears to be the only way for any institution to survive. Next step: slash your staff, and build a product people actually want. You’ll be back before congress getting yelled at in no time, but at least you’ll be providing value.

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on this week’s pod episode, the crew discusses the controversy surrounding scarlett johansson and openai. plus: microplastics in our balls, the covid reckoning continues, and california’s clown world speeding law

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