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July 12, 2021

How Does News Feed Work? Episode 3 of Let Me Explain Has Answers.

News Feed can connect you to who and what matters most: your people, your interests and your world — all in one place. Our goal is to make sure you see the posts that are most valuable to you at the top of your Feed every time you open the Facebook app. And because most people have more content in their News Feed than they could possibly browse in one session, we use an algorithm to determine the order of all of the posts you can see. But how exactly does this algorithm work? How does it decide what to prioritize in your Feed? Find out in our next episode of Let Me Explain — a video series that breaks down a complex topic related to safety and integrity on our platforms.

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Interested in learning more about how ads work within your News Feed? Find out how Facebook uses machine learning to deliver ads.

Look for our next episode of Let Me Explain, coming to Facebook for Business News in August. If you missed our last episode that digs into what’s allowed on our platforms, click the button below to watch.

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